Our first panel focused on 'Amplifying Your Brand Strategy with Strategic Partners'.
Andy Thomas, VP of Marketing and Communications at McLaren Automotive Ltd and
Bob Welby Sr. Director of Sales, Marketing and Consumer Experience were featured.
It was a remarkable opportunity for me to learn of their myriad approaches and partnerships to create unique experiences to engage their customers and prospective customers.
It was my pleasure to then bring their brilliance to center stage for our intrigued audience.
The lengths these brands go to in order to create meaningful, engaging and exciting immersive experiences matches up with the appetite of their audience.
There were many outstanding examples and I trust we helped lift brand awareness, interest and appreciation for their dedication to excellence.
Thank you again, Bob and Andy.